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Description
Investment Icon

What Are the Initial Investment Requirements for a Stanley Steemer Franchise?

To become a Stanley Steemer franchisee, you should prepare for an initial investment ranging from $139,210 to $410,195. This includes a franchise fee of $20,000. Additionally, you will need to demonstrate a net worth of $75,000 to $150,000 and have liquid cash available between $20,000 and $100,000. Understanding these financial commitments is crucial for assessing your readiness to join the Stanley Steemer franchise network.

Fees Icon

What Are the Ongoing Fees Associated with a Stanley Steemer Franchise?

As a Stanley Steemer franchisee, you will incur ongoing fees that include a royalty fee of 7% of your gross sales and a marketing fee of 4%. It's essential to factor these costs into your financial planning, as they will impact your overall profitability. Being aware of these fees can help you set realistic revenue goals and manage your operational budget effectively.

Revenue Icon

What Is the Average Revenue Potential for a Stanley Steemer Franchise?

Stanley Steemer franchises have an impressive average annual revenue of $1,715,720, with a median revenue of $1,174,996. However, revenue can vary significantly, with the lowest annual revenue reported at $18,374 and the highest reaching $12,685,953. This range indicates the potential for substantial earnings, but it also highlights the importance of location, market conditions, and operational efficiency in achieving financial success.

Breakeven Icon

What Is the Typical Breakeven and Payback Period for a Stanley Steemer Franchise?

Franchisees can expect to reach breakeven within approximately 24 months of opening their Stanley Steemer location. Additionally, the investment payback period is estimated at around 18 months. These timelines are critical for potential franchisees to understand, as they reflect the speed at which they can recover their initial investment and start generating profit.

Stanley Steemer Franchise Financial Requirements

Below, you’ll find an overview of the initial investment needed to launch the business, along with the ongoing fees required by the franchisor to maintain operations over time.

Net Worth Required icon The minimum total assets (minus liabilities) you must possess.

i Net Worth Required:

$75,000 - $150,000
Investment Payback icon The estimated period to recoup your total investment.

i Investment Payback:

18 Months
Franchise Fee icon The initial fee paid to join the franchise system.

i Franchise Fee:

$20,000
Royalty Fee icon Ongoing percentage of revenue paid to the franchisor.

i Royalty Fee:

7%
Marketing Fee icon Regular contribution toward the franchise’s advertising fund.

i Marketing Fee:

4%
Breakeven Time icon The estimated timeframe to recover your initial costs.

i Breakeven Time:

24 Months
Initial Investment icon The total amount required to launch the franchise.

i Initial Investment:

$139,210 - $410,195
Cash Required icon The minimum liquid capital you must have on hand.

i Cash Required:

$20,000 - $100,000
Average Revenue icon The typical yearly revenue generated per franchise location.

i Average Revenue:

$1,715,720
Median Revenue icon The middle value of yearly revenue among franchise locations.

i Median Revenue:

$1,174,996
Highest Revenue icon The largest reported annual revenue among franchisees.

i Highest Revenue:

$12,685,953
Lowest Revenue icon The smallest reported annual revenue among franchisees.

i Lowest Revenue:

$18,374
Industry icon A broad sector defining similar types of franchise businesses.

i Industry:

Cleaning Franchises
Category icon A more specific division within the broader industry.

i Category:

Carpet Cleaning
Leadership icon The key individuals guiding the franchise’s strategy and growth.

i Leadership:

Wesley Bates
Corporate Address icon The official business address of the franchisor’s headquarters.

i Corporate Address:

5800 Innovation Drive Dublin, Ohio 43016
Funding Year icon Available financing options to help start the franchise.

i Funding Year:

1972
Parent Company icon The main organization that owns the franchise brand.

i Parent Company:

Stanley Steemer International, Inc.

Stanley Steemer Franchise Unit Growth Summary

A breakdown of corporate, franchised, and total units, with yearly net changes.

The overall number of operating franchise locations.

Total Units i

271
The number of locations owned by independent franchisees.

Franchised Units i

215
The number of locations owned and run by the franchisor.

Corporate Units i

56
Units 2020 2021 2022
Total Units 269 273 271
Net Change YoY 4 -2
Franchised Units 214 217 215
Net Change YoY 3 -2
Corporate Units 55 56 56
Net Change YoY 1 0
Investment About

Investment Overview

The initial investment for a Stanley Steemer franchise ranges from $139,210 to $410,195. This includes a franchise fee of $20,000. Franchisees can expect to allocate between $20,000 and $100,000 in cash reserves, with a net worth requirement set between $75,000 and $150,000. This investment structure provides a clear pathway for aspiring entrepreneurs to enter the home cleaning and restoration industry.

Potential About

Revenue Potential

On average, a Stanley Steemer franchise unit generates annual revenue of approximately $1,715,720, with a median revenue of $1,174,996. The revenue range is significant, with the lowest unit reporting $18,374 and the highest reaching $12,685,953. This variability highlights the potential for profitability, dependent on market conditions and operational efficiency.

Metrics About

Fees and Royalties

Franchisees are required to pay a royalty fee of 7% of gross sales, along with a marketing fee of 4%. These fees are essential for maintaining brand standards and supporting national marketing efforts, which can enhance local visibility and customer acquisition for franchise units.

Fees About

Financial Performance

The breakeven time for a Stanley Steemer franchise is approximately 24 months, with an investment payback period of 18 months. This timeline indicates a relatively quick return on investment, making it an appealing option for those looking to establish a profitable business in a reasonable timeframe.

Breakeven About

Operational Expenses

Franchisees should budget for various operational expenses, which can total between $93,480 and $174,400 annually. Key expenses include rent, utilities, local market advertising, and salaries for management and administrative staff. Understanding these costs is crucial for effective financial planning and maintaining profitability.

Units About

Franchise Growth

As of 2022, Stanley Steemer operates a total of 271 units, with 215 being franchised and 56 corporate-owned. The slight fluctuation in the number of franchised units over recent years indicates a stable franchise network, providing a supportive community for new franchisees while also demonstrating the brand's resilience in the market.

Frequently Asked Questions

The initial investment for a Stanley Steemer franchise ranges from $139,210 to $410,195, which includes the franchise fee of $20,000.